BUFFERED — HENDERSONVILLE, TN

I take care of small-business websites.

A free written audit finds the customers your website is losing. People who searched and didn’t find you, listings that disagree with each other, pages too slow to load, forms quietly broken. The audit ends with one proposal to fix it all, at a fixed price. Optional monthly care after that grows your inbound traffic over time.

Request the audit
SOUND FAMILIAR?

You can name the symptom. The audit names the cause.

  • “The phone used to ring more.”
  • “My competitor shows up first when I search for my own service.”
  • “Map searches don’t bring me up.”
  • “I asked ChatGPT for the best dentist in town and it didn’t mention me.”
  • “I haven’t touched the site in years.”
  • “The form on my site stopped working and I didn’t notice.”
01 — WHY IT MATTERS

Local business search isn’t one channel. It’s three.

Customers searching for a local business now end up in one of three places: regular Google results, Google’s map pack of pinned businesses, or an AI answer from ChatGPT, Gemini, or Claude. Most local businesses are only visible in one of the three.

Lane 01 Traditional Google search Blue links. The default Google results. Pages rank here when they answer what someone actually searched for.
Lane 02 Google map pack The three pinned businesses Google shows above the blue links. Two things matter: every listing of your business showing the same name, address, and phone, and being physically near the searcher.
Lane 03 AI answer engines A customer asks ChatGPT or Gemini for “best PT in Nashville.” You come up, or you don’t. AIs need a site they can read and trusted sources that mention you.
02 — HOW IT WORKS

Three deliverables. The first one free.

  1. 01 The audit is free and written. Yours whether we work together or not.
  2. 02 The fix is scoped from the audit. Targeted fixes, a fresh WordPress build, or a fully custom site — whichever the audit calls for. Price and timeline fixed up front.
  3. 03 Care grows your inbound traffic over time. Three local-search lanes get worked on monthly: rankings on Google, citation in AI answers (ChatGPT, Gemini, Claude), and the map pack. Plus error catching when forms break or conversion drops, and a one-page note on the 1st of every month covering what moved. Month-to-month, 30 days notice to cancel.

See the full process →

03 — WHAT YOU GET

A written report, not a sales call.

Every finding cites the actual source: a line number on a specific page, a screenshot, a rank pulled from Google. The audit covers page speed, search visibility, listings, content, analytics, and conversion. Last section is a fix list with prices.

  1. 01 “Ranked #14 for ‘family dentist west nashville,’ #3 for ‘cosmetic dentist nashville.’” Not “ranks well.”
  2. 02 Shows you the actual problem. If your homepage has placeholder text on line 142, the audit quotes it word for word.
  3. 03 Names competitors and tools by name. Who’s beating you for the searches you should own; what’s installed on your site and what isn’t. No “a leading hosting provider.” You’ll know exactly what’s being talked about.
  4. 04 Lands inside one business day of your request.
04 — RECENT WORK

Recent work.

See all case studies →

05 — FROM THE LOCAL MARKET

What 582 Hendersonville sites told me.

In May 2026 I scanned every chamber-listed business in town. 80 of them (14%) had no website at all. Of the 427 reachable sites, 36% run WordPress. Another 34% are unknown or custom builds. Read the full report below.

Read the report →

Web design and SEO in Hendersonville, TN →

06 — REQUEST THE AUDIT

Send your URL and what's bothering you.

The audit lands inside one business day.

Request the audit